Blog
Insights for mobile growth teams
Deep dives on attribution, deep linking, cohort analysis, and performance marketing from the Linkrunner team.
All posts
How AI Companion Apps Should Measure Acquisition, Trials, Subscriptions and Retention
What Does an MMP Actually Cost in 2026?
Cross-Network Creative Reporting: One Clear View
A Creative Tagging Taxonomy That Scales
Creative-Level ROAS: Tracking Revenue Per Ad
Android Mobile Attribution SDK Setup, Step by Step
AdAttributionKit vs SKAN: What Changes in 2026
Why Rolling Retention Keeps Rising
How to Measure App Retention by Channel
How to Read a Mobile Retention Curve
What Is a Good Day 7 Retention Rate?
Cumulative vs Classic vs Rolling Retention
Start measuring the installs your team cares about
Bring attribution, deep links, SKAN, cohorts, and campaign intelligence into one workflow your growth team can trust.