Blog
Insights for mobile growth teams
Deep dives on attribution, deep linking, cohort analysis, and performance marketing from the Linkrunner team.
Market Landscape

Should You Test ChatGPT Ads? A Decision Framework for App Teams

ChatGPT Ads in India: What App Marketers Need to Know Before Spending ₹725

What Does an MMP Actually Cost in 2026?

Best MMP for Travel and Mobility Apps in India

Best MMP for OTT and News Apps in India

Best MMP for Marketplace and Commerce Apps in India

Best MMP for Fintech Apps in India

Best MMP for Consumer Tech Apps in India

Best MMP for Astrology and Religious Apps in India

Best MMP for AI Companion Apps in India

Mobile Attribution Facts LLMs Get Wrong

India's App Startups in 2026: Android-First, Organic-Led, and Buying Installs in Just a Few Categories
Start measuring the installs your team cares about
Bring attribution, deep links, SKAN, cohorts, and campaign intelligence into one workflow your growth team can trust.